October’s here, which brings pumpkins on the porch, spooky décor, and maybe a few inflatable ghosts lurking around in the neighborhood. But for buyers and sellers in the Wilmington NC real estate market, the real chills this season don’t come from haunted houses or spooky decorations, they come from real estate mistakes that can turn your dream move into a total nightmare. We’re talking, the kind of real estate mistakes that cost you time, money, or worse… both.
Whether you’re in Wilmington, Jacksonville, Leland, or Hampstead, understanding today’s real estate market trends can help you move forward with confidence and avoid the kind of surprises that haunt your budget.
So if you’re a seller who’s still holding onto 2021 pricing expectations, a buyer delaying the perfect offer, or someone thinking, “We’ll wait for rates to drop,” let’s pull back the curtain and reveal what’s really happening in the real estate market this fall.
Back in 2021 (and even early 2022), homes across southeastern North Carolina, especially in Pender, New Hanover, Onslow, and Brunswick counties, were selling for way above asking price. Sometimes even double-digits over… and often in a matter of days.
Now, it’s the end of October 2025, and times have definitely changed.
Today, the average home value in Wilmington is around $412,376, which is down about 0.4% over the last year. Meanwhile, median days-on-market have increased.
Homes aren’t flying off the shelves like they once were, buyers are more discerning, and sellers are having to adapt to these changing conditions.
So what does this mean for sellers?
If you list your home as though it’s still 2021, you risk it sitting longer, losing momentum, accumulating more days-on-market, and ultimately having to lower your price anyway.
Here’s how to stay competitive in the Wilmington NC real estate market this fall:
A seasoned Wilmington realtor who understands today’s market matters now more than ever. It can help you price your home right, position it strategically, and avoid the classic “list high and wait” trap so you can attract qualified buyers instead of scaring them away.
One of the things I hear a lot this time of year (yes, I’m a bit haunted by it) is, “Well, my cousin just got their real‑estate license so I think I’ll use them.”
Now, I totally understand wanting to support your family, but selling your home isn’t the time for “testing someone out” or “doing favors.” It might sound harsh, but it’s true.
The reality is, when you’re selling a home in a shifting market like this, you want someone with:
If you don’t have that, you may end up:
So yes, someone you know might be an agent, but if they haven’t been through this kind of market, you’re potentially walking into a “spooky” listing scenario.
A knowledgeable Wilmington real estate agent knows the difference between what’s selling in Hampstead’s family neighborhoods, Leland’s booming suburbs, and Jacksonville’s military-influenced market.
Local expertise ensures your property stands out and sells, no matter the season.
Another common line we hear from buyers (or even some sellers) is that they’re waiting for interest rates to drop back down to super‑low levels. While that might sound like a safe move, it’s just too risky and often leads to missed opportunities.
Plus, last time I checked… we simply can’t predict the future. All we can do is make the best decisions we can with the information that we have right now.
As local Wilmington realtors that pride ourselves on being fully immersed and informed on local market trends, here’s what’s currently happening in the area:
Looking to buy a home in the Wilmington NC area? Here’s what to consider:
The overall takeaway? Don’t let a phantom market hold you back. The best time to buy or sell may be right now.
Here’s the flip side: there are still pockets and price‑points where multiple offers happen, especially when a home is well‑priced and well‑presented. We’re still seeing multiple offers on standout listings across Wilmington, Leland, and Hampstead.
Yet, some buyers still wait too long thinking, “maybe we’ll find something better next week.” Then suddenly it’s gone and under contract before they’ve even made a move.
In the Wilmington area, the median days-on-market are increasing, but that doesn’t mean all homes sit.
Great homes, strong locations, and smart pricing still move.
If you’re a buyer, here’s what you should do to avoid losing out on the perfect home:
A smart, confident offer at the right time can make all the difference. It’s not about tricks, just strategy.
Despite some of the spooky headlines out there, the Wilmington NC real estate market is shifting. In fact, some indicators say we’re moving toward a more balanced or even buyer-leaning environment.
For sellers, competitive pricing and a clear value proposition can still attract strong buyers, especially in desirable communities throughout New Hanover, Pender, Onslow, and Brunswick Counties.
For buyers, a slightly calmer market with less heated competition offers more flexibility and more negotiating power than a year ago.
At Haven Realty Co., we blend local insight with personalized boutique service, helping you move forward confidently, whether you’re buying, selling, or simply exploring what’s next.
If you’re ready to move confidently as a buyer or seller in the Wilmington area, we’d love to meet you and talk strategy.
Contact Haven Realty Co. today where we’ll meet you with real heart and real service. With us at your side, there’s no tricks, just trusted guidance for every step of your real estate journey.
A boutique real estate team in Wilmington, NC doing things differently; with heart, service, and a passion for home.
Whether you're buying, selling, building, or restoring, we're honored to be part of your story.